University of Houston Advancement Ambassadors Social Media.
As the Communications Chair, part of my responsibility was to communicate to the UH and Houston community what our organization was doing and who is a part of it. Throughout the year, the social media project team wanted to gain awareness of our organization and increase engagement. We achieved this by posting regularly and encouraging members of our cohort to share the posts. posting regularly with set campaigns, and being more active on the account.
Who we are and what we do.
“The Advancement Ambassadors is a service-focused, elite student leadership organization led by the Division of University Advancement. Their mission is to connect UH donors, alumni, volunteers, and community with students in meaningful ways, grow the student body’s awareness of alumni and philanthropy programs, and develop future Cougar leaders.”
Our social media strategy was to showcase to the UH community in what ways we volunteer, how we connect with the community, the opportunities we are part of, and what opportunities there are to give to UH.